22-23 August, 2017
Nairobi, Kenya

Ijeoma Okeke


Head of Contact Center
Etisalat Nigeria


1:00 PM Panel discussion: Omni-channel routing and reporting - what, where, why, and how?

Omni-channel is all the buzz. Undoubtedly, you want to properly manage email, chat, text, and more.
But the what, where, why, and how are not so simple! This session will dive into the role of various systems, including the ACD and CRM, and how they work together - or are colliding! This session will explore integration challenges and what omni-channel routing and reporting means for other tools like quality monitoring and workforce management. And no technology discussion is complete without the cloud, so this session will go there too.

Panellists:

1:30 PM Developing and deploying an after-service telesales programme using customer data to determine customer behavioural patterns, spend logic, and intelligence to better improve the company bottom line

Customer engagement is where the heart is. Data-driven marketing offers industry leaders the opportunity to increase their market growth, while shaping customer satisfaction. This session will explore the importance of not just collecting data but will dig deep on how to monitor the dynamic behaviour of your customers. Identify behavioural outliners and patterns, to enhance the company bottom line.

11:15 AM Forward thinking: Generational impact on the future of contact centres

It is estimated that by 2020, Gen Y will make up 50% of the workforce and Gen Z will be 10%.
Contact centres that successfully integrate the newest generations will gain a competitive advantage through enhanced and increased agent engagement and increased customer loyalty. In thinking ahead: The impact of the generational changes in your contact centres, the session will highlight strategic programs that will allow the generations to willingly work to attain corporate goals. Leaders will learn how their agents can communicate with peers and customers of all generations. Supporting generational customers is an art and a science. Incorporating this generational forward thinking will brighten the future of your call centre!

10:45 AM Getting the right culture for your contact centre

In a region where call and contact centres are now evolving, managing a call centre’s camaraderie, morale, and culture can prove a near-impossible task.
Attend this session and find out more about the culture-change tactics to turn your call centre around in order to enhance team motivation, improve CSAT scores, and show your management a profitable bottom line.
‘Getting the right structure’ – Operating model and integration within the business
‘Getting the right people’ – Recruitment and talent development
‘Getting the right culture’ – Leadership, communication and environment

Workshop leader:


Check out the incredible speaker line-up to see who will be joining Ijeoma.

Download The Latest Agenda